The game’s about to change

Team GWS, Greater Western Sydney’s very own AFL team, will officially unveil the Club’s name and colours on Tuesday, 16 November.

Following a six month public campaign along with a dedicated schools competition involving more than 200 schools across the region, GWS received more than 20,000 suggestions through nametheteam.com.au.

Team GWS Chief Executive Officer Dale Holmes said that the launch of the Club’s identity marked an important milestone for the Club and its supporters.

“We launched the Name the Team campaign in front of a sell out crowd for the NAB Cup at Blacktown Olympic Park back in February and we were blown away with the response. It’s been incredible to see the level of interest this has generated.

“We are committed to working with the community to develop the identity of their Club. A comprehensive process was undertaken to canvass the community’s best ideas, which also included stakeholder workshops and extensive market research.

“The end result I must say is something we’re all extremely proud of and to be honest we can’t wait to share it with our supporters and the community.”

“One of the challenges we have faced is building support for a club that has no name. It’s exciting that we are finally going to have a brand that people can connect with a feel a part of.

On the night, Team GWS will unveil the Club guernseys, worn by some of the 2011 playing group, who will also be in attendance.

The Club will continue to engage the community in the development of its brand with ongoing mascot and club song promotions in 2011.

GWS is also giving five lucky supporters the chance to witness history in the making by attending the launch, where they meet Kevin Sheedy and Israel Folau. Simply visit teamgws.com.au and follow the link to enter.

Tickets to the launch can also be purchased through the club, simply email info@teamgws.com.au to find out more.